Naima Jordan's Work | ContraWork by Naima Jordan
Naima Jordan
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Naima Jordan

I ship brand strategy, designs, and stores that sell.

    $1k+
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New York, USA

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New York, USA

Visual Brand Identity for an eclectic daily-wear and home decor brand. I asked myself one question: what does a brand look like when it refuses to be one thing? I built out the full identity - voice, palette, positioning, the works. Inspired by brands for people who are allergic to boring. not a real brand. just proof that it could be. wear the chaos 🌀
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Cover image for Custodi Branding and Product Design
Custodi Branding and Product Design
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What if you could a create a whole 3D interactive product just by prompting? I built this yarn knitting simulator with Omma, you pick your colors, click to knit rows, and watch your pattern grow stitch by stitch. Omma lets you create interactive experiences with motion, input, and logic. Where 3D design meets vibe coding, since it's powered by Spline. I usually vibecode flat interfaces, so building something tactile and hands-on like this was a fun challenge! You can try the knitting tool here (https://omma.build/a7o91lsu88p) Watch my process details in the comments 👇 Join the Omma Buildathon challenge
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Custodi is a crypto payment app I designed for the Monad Hackathon in NYC. The brief: make compliant privacy the default on a public blockchain. The design challenge was taking something technically complex, behavioral AI safety verdicts, on-chain transaction privacy and make it as simple as CashApp. Built in 36 hours.
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Cover image for The new digital products feature
The new digital products feature is so exciting. Last week, I had the opportunity to try out the digital products feature, I didn't get my entry into the challenge on time but I feel so inclined to post it. I created a blueprint specifically for creators in the supplement and wellness space, so if you're building or know creators who are, would love for you to check it out (https://<https://contra.com/products/xx2b8YvP-the-wellness-supplement-brand-blueprint-builder>) once it rolls out.
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Framer build for Leafi, a Wellness Candle brand concept. I've been working on. Framer has been super fun 🎉 to work with on this one. Make sure to see my previous post about branding this project. (https://contra.com/p/EB6MsqRR-leafi-full-stack-brand-and-e-commerce-design?referralExperimentNid=DEFAULT_REFERRAL_PROGRAM&referrerUsername=meetnaimaj)👍
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Leafi: Full-Stack Brand & E-Commerce Design
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Brand Design and Landing Page for Skincare Brand
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Framer Landing Page for Wellness Brand
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Branding Research | SavageXFenty
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ANIMESTHETIC | Brand Design & Social Media Management
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Cover image for Brand Strategy & Digital Marketing | Growth for Sweetgreen
Brand Strategy & Digital Marketing | Growth for Sweetgreen
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