Project Stands by Nayli C.Project Stands by Nayli C.

Project Stands

Nayli C.

Nayli C.

Project Overview:
Organization: Made in Brunel
Location: London, UK
Position: Digital Liaison (Contract)
Duration: November 2022 - Present
Core Project: Interactive Digital Stand at the brand launch
Design Process:
Acted as a liaison between the Design and Digital teams, streamlining internal collaborations and communication to accelerate the project completion rate by 50%.
Wireframing and Prototyping:
Created an interactive digital stand using Figma, embedding 12 student projects from the Digital Media department to be exhibited at the annual brand launch.
Utilized the iOS design system to encourage interaction with the digital stands, showcasing student projects through images and linking their LinkedIn profiles via QR codes.
Results and Impact:
Increased website traffic by 25% and received positive feedback from visitors and press coverage by designing and developing interactive prototypes using Figma.
Promoted past Digital Media graduates to current students and industry guests through the interactive digital stand, showcasing their portfolios and encouraging engagement.
Team Collaboration:
Collaborated with the Design and Digital teams to ensure timely and efficient execution of the project.
Challenges and Learnings:
Overcame challenges related to internal collaborations and communication to streamline the project completion process.
Learned about the importance of promoting student work and encouraging engagement through interactive digital experiences.
Additional Achievements:
Provided visual direction for the creation of the Dome exhibit, enhancing its appeal and visibility within the community, resulting in increased exhibit traffic and university involvement in dome-based activities.
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Posted May 12, 2023

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