Dig it Out Wellness

Objective: Revamping an existing website for a more professional and modern appearance. In addition, adding features to ensure a better user experience that promotes sales.

Duration: 1 week

Success Score: 100% Client attained a new client two days after publishing the updated version.

This was an amazing learning experience with my first client!

The client's goal was to improve the UI design and navigation of the website for more clientele.

In our first meeting, he empathized that he wanted everything completed within a week and requested to be heavily involved in the process by collaborating daily. I was very happy to have his involvement in this process as it's vital to receive consistent feedback. With this, I happily accepted, and we began to speak each day by sending each other multiple videos regarding the UI design. This included the elements, features, brand design, logo, and components. Lastly, we prioritized listening to our daily thoughts, opinions, and suggestions to improve.

It was truly a joy to collaborate and iterate daily in a timely and efficient manner to achieve the client's goals. In the end, I was able to revamp and complete the entire website within a week per requested by the client. I was also very pleased to be informed that shortly after publishing the new website, he received a new client within two days. This was a very rewarding and pleasurable experience.

To create a more modern, sleek, yet passionate website that best represented the client's goals, I meticulously refined multiple elements of the original design that ensured ease for the users to comprehend and navigate. This included:

Home Page: Enhanced with an engaging hero image and video, a brief introduction of the trainer and the services provided, and strategically placed call-to-action buttons to guide user interaction.

Trainer Biography: Updated to include a professional photo and a detailed personal training philosophy, providing a deeper insight into the trainer’s approach.

Services Section: Expanded to offer detailed descriptions of the training programs and transparent pricing information, helping potential clients make informed decisions.

Contact Form: Implemented a seamless contact form, complemented with social media links to facilitate easy communication and connection.

Booking System: Simplified the online booking system to allow users to effortlessly schedule appointments, enhancing overall user convenience.

Client Testimonials and Gallery: Added real client reviews and success stories, accompanied by their photos, along with a gallery showcasing training sessions and client transformations.

These improvements collectively resulted in a website that not only exudes a modern and passionate vibe but is also user-friendly, informative, and engaging.

I successfully enhanced the existing website by integrating a suite of new features aimed at improving user experience. This included implementing a more intuitive navigation system and personalizing the interface to offer a tailored experience for each user. The improvements were designed to streamline user interactions, making the website more accessible and engaging. These updates have resulted in a more seamless and enjoyable browsing experience, ultimately increasing user satisfaction and retention.

Automated Chat Feature

Video background

Short, personalized video of the trainer

Shopping cart

Questionnaire

Booking System

Services Listed

Mobile Responsiveness

Due to the constraints of the website development platform, we conducted multiple iterations to enhance the site's functionality and user experience. These iterations primarily involved resizing text and images to improve readability and visual appeal. Additionally, we refined the wording of our service descriptions to ensure clarity and prevent information overload for the reader. To further enhance visual literacy, we also replaced various backgrounds, creating a more cohesive and engaging user interface.

The website design project was highly successful, with the client expressing great satisfaction with the final look and ease of navigation. The enhanced user experience and visually appealing design contributed to the client's contentment. Notably, the website's effectiveness was demonstrated by the acquisition of a new client just two days after its launch, underscoring the immediate impact of the improvements made.