Vlad Constantin - Tattoo Artist

Andrei

Andrei Sandof

Vlad Constantin — A Bold & Minimal Website for a Tattoo Artist

Project Overview

Client: Vlad Constantin — Tattoo Artist Platform: Webflow Goal: Design and develop a clean, impactful portfolio website that reflects Vlad’s artistic identity and helps clients discover his work, style, and booking details. Role: Web Designer & Webflow Developer Timeline: 3 weeks

About the Project

This project was about capturing the artist’s personality through design. Vlad’s tattoo work blends precision and creativity — and the website needed to express that same balance: bold, minimal, and timeless.
The goal was not just to showcase tattoos, but to create a brand experience that feels as crafted as his art — with strong imagery, dark tones, and simple motion that draws the eye to detail.

Challenges

Defining a visual language that fits both fine-line and realism tattoos — modern, clean, but with edge.
Showcasing portfolio pieces dynamically, with easy updates via CMS.
Building a booking experience that feels smooth and intentional.
Highlighting the artist’s story while keeping focus on visuals.
Mobile optimization for clients browsing on Instagram or phone.

Approach & Process

1. Branding & Moodboard

Built around black, white, and muted skin tones to mirror the tattoo canvas.
Used bold typography with minimalist spacing for contrast and elegance.
Crafted a moodboard mixing studio imagery, ink textures, and modern minimalism.

2. Structure & UX

Homepage with a striking hero image, quick intro, and CTA to booking.
Portfolio section powered by Webflow CMS for tattoo collections and categories.
About page presenting Vlad’s philosophy and artistic approach.
Booking page integrated with a simple form (optional link to Calendly or external booking tool).

3. Webflow Development

Built using modular sections for future scalability.
Smooth scroll-based transitions and fade-in animations for a cinematic effect.
Fully responsive layouts optimized for mobile.
SEO-friendly structure for better discoverability.

Results

A bold, minimal, and artistic website that showcases Vlad’s work and personality.
CMS-driven portfolio — easy for the artist to update with new tattoos.
Streamlined booking system and clean navigation for users.
A strong personal brand presence that matches the artistry of his tattoos.
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Posted Aug 18, 2024

The portfolio is designed to offer a unique and engaging user experience, featuring a horizontal scrolling layout that allows viewers to effortlessly navigate.