Alimentación Saludable y Gourmet en Miami con Luz Mariela
marianna nuñez
Personal Brand Website for Luz Mariela – Structure with Soul
Built a one-page website with branding, WhatsApp CTAs & booking tools to unify Luz Mariela’s services into a clear personal brand experience.
Luz Mariela is a chef, wellness coach, author, and podcast host. When she came to me, she had a lot to offer—but no digital structure to support it.
She needed a space to clearly present her services, promote her book, offer interactive cooking workshops, and prepare for her upcoming YouTube podcast. Her main challenge wasn’t lack of talent or ideas—it was clarity. Everything was in her head, but not in one place.
🔹 What We Did (Features & Execution):
Held several strategy sessions to map out her services and define a core message
Created a starter visual identity using her registered brand color(verde gourmet) bur more modern and exited!
Designed a modern one-page personal brand website with strategic layout
Connected each service to WhatsApp with pre-filled messages to simplify bookings
Integrated Calendly to manage consultations and cooking classes
Created editable templates and branded touchpoints (QR card, simple logo, color guide)
Configured a Brevo database to collect user subscriptions
Prepared space for her future YouTube podcast
Used Trello to manage progress, files, visual references, and timelines
Advised on next digital steps (Google Business, testimonials, social content)
This is how we turned scattered ideas into a structured brand ecosystem — one Trello board, clear steps, and strategic design thinking.
🔹 Results (Impact & Benefits):
✨ Luz now has a clean, clear, and evolving digital home
✅ All her offerings are visible and accessible
📩 New clients can now reach her instantly, with no confusion
🎯 Her message feels aligned, warm, and purposeful
The biggest win? Her voice and value finally came through, without needing pages of explanation.
🔹 Challenge & Creative Solution:
She had too many ideas and no way to fit them all—especially on a budget.
So we worked in phases, focusing first on story + services + flow, then expanding.
We translated this core message into the structure:
I transform lives through healthy, delicious food — from weekly meals and event menus to interactive workshops and my personal journey, shared in my book.
This one line became the thread for everything else.
Got lots of ideas but no structure to present them?
Let’s turn your vision into a clear, living digital presence.
→ Message me to start ✨
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Posted Mar 24, 2025
I built a flexible one page site with branding, Calendly, and WhatsApp CTAs to organize Luz Mariela’s services, book calls, and grow her presence
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Timeline
Jan 8, 2024 - Mar 25, 2024
