Dojo: Meta Ads - Conversion-driven Ad Creative Development
George Poradek
Dojo - Personal Care Just For Kids - Sample Ad Creative 1
Dojo - Personal Care Just For Kids - Sample Ad Creative 2
Dojo - Personal Care Just For Kids - Sample Ad Creative 3
Dojo
Performance Creative for DTC Growth
Objective
Design scroll-stopping paid social creatives to acquire new customers and communicate Dojo’s unique value proposition in a highly competitive DTC space.
Approach
Creatives focused on clarity, relatability, and speed, leveraging:
Parent-centric pain points and humor-driven hooks
Simple visual storytelling to explain the product in seconds
Bright, brand-forward design optimized for thumb-stop
Strong offer visibility to drive immediate action
Deliverables
Paid social creative concepts for Meta placements
Offer-driven and education-based ad variations
Static and motion assets optimized for acquisition
Results
A conversion-oriented creative system designed to quickly communicate value, drive engagement, and support efficient customer acquisition at $150k/mo ad spend scale.
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Posted Feb 7, 2026
Development of high-performing static ad creatives engineered for conversion and optimized for Meta, Instagram, and other major platforms.
