Serendipity Soy Candles - from $36k to $960k YoY Revenue
George Poradek
Grew a Canadian clean-burning soy candle brand Serendipity Soy Candles from $36,000 to over $960,000 yearly DTC revenue. Responsible for complete online marketing strategy, and execution utilizing Meta Ads, Google Ads and Klaviyo Email Marketing.
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Posted Feb 20, 2024
Led DTC Strategy, Paid Social, Search, Klaviyo Email & SMS to substantially grow YoY revenue. Serendipity became one of the biggest soy candle brands in Canada.
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Timeline
Nov 1, 2020 - Ongoing
