Helping Lisa step up her game and turn a good setup into a polished, conversion-ready platform
For this project, I conducted a full strategic audit and hands-on optimisation of Lisa’s Kajabi platform to help her elevate both the student experience and business foundations behind the scenes.
The goal was simple:
Take what was already working and refine it into a professional, cohesive, and scalable setup that builds trust, improves usability, and supports sales.
What I worked on:
Platform & settings audit
Reviewed Kajabi system settings, branding consistency, payments, email setup, SEO basics, and compliance to ensure everything was configured correctly and working together.
Course & product experience
Optimised course front-end layouts, navigation, lesson visibility, and visual consistency to create a smoother, more intuitive learning experience for students.
Offers & checkout optimisation
Refined checkout pages to focus on clarity, trust, and benefits, removing distractions and ensuring each offer clearly communicates value without over-selling.
Website layout & usability improvements
Made subtle but impactful design refinements across website pages, improving spacing, readability, flow, and accessibility while staying true to the existing brand style.
Legal & compliance guidance
Identified missing compliance elements and provided clear, actionable guidance to ensure the website meets legal requirements and professional standards.
Strategic growth recommendations
Delivered clear next steps around landing pages, conversions, branding, and messaging to help Lisa move from “informational” to “intentional selling.”
The result:
A Kajabi platform that feels cleaner, clearer, and more confident, with:
Stronger brand consistency
A better student experience
More trust at checkout
Clear foundations for future growth and sales
This project was a mix of technical expertise, strategic insight, and hands-on optimisation, designed to help a course creator step into the next level of their business with clarity and confidence.
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Posted Dec 17, 2025
Full Kajabi audit to elevate branding, student experience, checkouts, and site usability, turning a solid setup into a polished, conversion-ready platform.