A fin-tech giant, in the making.

Adam Kelly

Offset is an up and coming name in the financial technology sector. Their unique web application simplifies the process of providing accounting and book-keeping services to major TV & streaming platforms.

Big Ambitions

I'm leading all branding and design work related to the 2022 launch of Offset. I started by creating a strong and cohesive brand guidelines document that was distributed to all members of the board.

Designing a unicorn.

A modern typeface that is clean and legible has been key to the success and adoption of the Offset logo symbol. This, coupled with a modern, non-threatening, trustworthy colour pallet, has Offset positioned perfectly for its 2022 entry into the online financial sector.
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