Role: Creative Lead and Marketing Consultant

Project: Create custom content to help amplify Audiomack's online presence, additionally developing a paid media strategy that would result in app downloads, their main KPI.

Solution: Shoot and edit content in various formats to allow for native consumption on all distribution platforms. Cover events, photo shoots, and all things Audiomack for a 24/7 approach to content creation.

Execution: Edited over 1,500 videos and split-tested them across DSPs. Shot, edited, and delivered event coverage in less than 24 hours, and built out custom programming for audience engagement.

Results: Over 250,000 app downloads for under $0.75 with high retention rates. Helped scale and grow social followings from 30,000 to over 500,000.