Built with Kajabi
Kajabi Sales Funnel Design for a Child Development Coach
Sneha Hiremath
Kajabi Sales Funnel Design for a Child Development Coach
Turning a Curriculum-Focused Sales Page into a Parent-Focused Buying Experience
The Project
Luciana, a Child Development Coach, had created an incredible program that helps children build confidence, navigate friendships, and develop essential social skills.
The challenge wasn't the program itself—it was how it was being presented.
Her existing Kajabi sales page focused heavily on the curriculum and everything children would learn. While the information was valuable, it didn't connect with the emotions that drive parents to invest in their child's growth.
Parents weren't looking for another curriculum.
They were looking for confidence, resilience, and practical support for the everyday social challenges their children face.
The Goal
The objective was to create a Kajabi sales funnel that:
Repositioned the offer around the transformation instead of the curriculum
Connected emotionally with parents of children aged 8–13
Made the page feel warm, engaging, and easy to navigate
Increased visual interest while maintaining clarity
Created a seamless experience from landing page to checkout and onboarding
My Approach
1. Rewriting the Sales Page Strategy
Instead of leading with modules and lessons, I rewrote the messaging to focus on the outcome parents truly wanted.
The new headline immediately shifted the conversation:
Help Your Child Build the Confidence to Handle Friendships, Social Challenges, and Boost Their Self-Esteem.
Supporting copy reinforced the core idea:
Confidence isn't something children either have or don't have. It grows every time they learn what to do in the moments that matter most.
This repositioned the entire offer from "social skills curriculum" to "building confidence through everyday experiences."
2. Designing a Parent-Friendly Kajabi Sales Page
The original page was primarily text-based with very little visual hierarchy.
I redesigned the page using Kajabi to create a more engaging experience with:
Colour-blocked sections to improve readability
Child-friendly illustrations and graphics
Clear content hierarchy
Better spacing and visual flow
Mobile-responsive layouts
Strategic call-to-action placement throughout the page
The result feels approachable, professional, and aligned with the audience—parents looking for support for their children.
3. Building the Complete Kajabi Sales Funnel
The project extended beyond the sales page.
I also built:
Kajabi checkout pages with a branded experience
Post-purchase automations to onboard new members automatically
A smoother customer journey from purchase through enrollment
Instead of treating each page as a separate task, the entire funnel was designed to create a seamless experience from the first visit to becoming a member.
Deliverables
✔ Conversion-focused Kajabi Sales Page
✔ Sales page copy restructuring and messaging strategy
✔ Custom visual design in Kajabi
✔ Kajabi checkout page design
✔ Post-purchase automation setup
✔ Mobile optimization
The Final Result
Instead of a curriculum-heavy sales page, Luciana now has a complete Kajabi sales funnel that speaks directly to parents.
The messaging focuses on the transformation they want for their child, while the design creates a welcoming experience that feels engaging, trustworthy, and easy to follow.
From the first headline to the post-purchase onboarding, every step of the funnel was designed to support a smoother buying experience and a stronger first impression.
Skills Used
Kajabi Sales Page Design
Kajabi Funnel Design
Sales Page Strategy
Conversion-Focused Copy
UX & Visual Hierarchy
Mobile Responsive Design
Kajabi Checkout Pages
Kajabi Automations
Customer Journey Design
Frequently Asked Questions
Can you redesign an existing Kajabi sales page?
Yes. If your current sales page isn't converting or feels outdated, I can redesign it while improving the messaging, visual hierarchy, and overall user experience. My goal is to create a page that not only looks better but also helps visitors understand the value of your offer.
Do you write the sales page copy as well?
Yes. I can work with your existing copy, rewrite sections that need improvement, or help you reposition your offer so it speaks more directly to your ideal customer. For this project, I restructured the messaging to focus on the transformation parents wanted for their children rather than simply listing the curriculum.
Can you build my sales page directly in Kajabi?
Absolutely. Every page I design is built natively inside Kajabi, making it easy for you to edit and manage after launch. There's no need for third-party page builders.
Do you only design Kajabi sales pages?
No. I also design Kajabi websites, landing pages, membership sites, checkout pages, webinar funnels, course portals, and complete sales funnels. I can also help with Kajabi automations and customer journeys.
Can you set up Kajabi automations?
Yes. I can build post-purchase automations, onboarding sequences, email automations, product access, tagging, offers, and customer journeys to create a seamless experience after someone purchases.
Can you improve the design without changing my brand?
Yes. My goal is to enhance your existing brand—not replace it. Every project is designed to reflect your brand personality while improving clarity, usability, and conversions.
Who do you work with?
I primarily work with coaches, course creators, membership owners, consultants, and service providers who use Kajabi to sell digital products, coaching programs, memberships, and online courses.
Why hire a Kajabi expert instead of building it yourself?
Kajabi makes it possible to build your own pages, but strategy, messaging, user experience, and design are what turn a functional page into one that converts. Working with a Kajabi expert helps you create a sales funnel that's aligned with your goals, reflects your brand, and provides a better experience for your customers from the first visit to checkout.
Looking for a Kajabi Expert?
I help course creators, coaches, and membership owners design strategic Kajabi sales pages, websites, funnels, checkout experiences, and automations that create a seamless customer journey.
If you're planning your next Kajabi project, I'd love to help.
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Posted Aug 6, 2026
Discover how I redesigned a Kajabi sales page, improved the messaging strategy, created a parent-friendly user experience, and built checkout pages.
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Timeline
Jul 23, 2026 - Aug 6, 2026
