Wizeo – Social media management
Aishwarya | Brand Therapy
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Posted Mar 9, 2023
At Wizeo, our aim was to elevate their social media presence by highlighting the problems that it solved for companies, solopreneurs, and everyone in between.
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Project: Social media management for Wizeo
A complete content-marketing solution for businesses and individuals.
Project Overview
Project Execution
Strategy & Messaging
Brainstorming + Workshop to define content strategy & overall objectives
Defining brand messaging
Defining brand vocabulary
2. Project Management
Creating an easy-to-use collaborative hub for project management and feedback
3. Instagram Content
A mix of static + carousel
Researching relevant content pillars
Content calendar creation
Designing posts
4. Twitter
Mix of original tweets, retweets, and QTs
Using platform-specific strategies and messaging
5. LinkedIn
Creating 'thought-leadership' content to establish authority
6. Engagement
Supporting all platform posts with specific engagement strategies
Instagram: comments, reshares, story reactions
Twitter: likes, comments, lists, QTs
LinkedIn: likes, comments
