Instagram is a major part of any brand's social media plan. With the right strategy in hand, you don't have to post for the sake of posting. Find out the purpose behind your posts and let your content work for you. 💪
1. Alt Coffees
Overview– Alt Coffees is a modern cold-brew coffee brand. They're looking to target Gen-Z who is excited about pushing their edges and trying something new.
Facts & stats – quick word definitions, statistics
4. The Woman's Company
Overview– It creates and provides safe, intimate wellness and hygiene products; customized for and embracing the changing phases of the human body; while being mindful of the depleting environment.
Content Pillars
Informative content – content around menstruation and health
Company – team members, offers, updates
Engagement – quotes, movie clips, magazine articles
Facts & stats – organic stats, facts about the environment and the human body