Role: UX/UI Designer & Framer Developer
Deliverable: Conversion-focused sign-up page concept built in Framer
Goal: Increase user registrations by simplifying onboarding and clarifying value
Problem
Users often abandon sign-up flows due to friction, unclear value, and cognitive overload. The objective was to design a high-converting sign-up page that removes barriers, builds trust quickly, and pushes users toward completion.
Solution
I created a concise, single-screen oriented sign-up page that:
→ Clearly communicates product value before asking for data
→ Reduces the number of required fields
→ Uses visual urgency and reassurance signals
→ Offers alternative sign-in options (social / SSO)
→ Provides microcopy that guides users at each step
The design follows best practices for conversion psychology: limited choices, clear hierarchy, trust elements (privacy reassurance), and prominent primary CTA.
Key Design Elements
Clear value headline above the fold
Minimal input fields to reduce friction
Strong primary CTA with action-oriented text
Secondary social sign-on options to increase completion rates
Trust microcopy (privacy / data safety)
Impact Focus
This concept aims to:
→ Increase form completion rate
→ Reduce drop-off on initial engagement
→ Improve clarity and trust during onboarding
Tools
Framer (design + production-ready layout), responsive design system