Social Media Manager at Zoë's Table
Julia Spong
Video Editor
Social Media Manager
Content Creator
CapCut
Instagram
TikTok
We have more than quadrupled the number of posts going out each month and increased content interactions by 136%
Who is @zoes_table? 👤
Meet Zoë’s Table: your food and lifestyle hub for recipes, cooking tips, and global restaurant guides (spotlighting New York, San Francisco, Toronto, and Miami). Our goal working together is to implement a consistent posting schedule and to increase reach and engagement.
My Role 📲
Manage posting schedule
Plan and curate Instagram feed
Ideate, edit, and post all assets and reels
Write captions and maintain brand voice
Start TikTok account
Implement hashtag strategy
Monitor analytics and identify opportunities for growth
Results ⭐️
Since working together, we have …
Reached 25.4% more new accounts (non-followers)
Posted consistently, more than quadrupling the # of posts going out each month
Received 136% more content interactions
Engaged 53.5% more new accounts (non-followers)
Increased impressions by 21.1%
Implemented a hashtag strategy that has reached 650+ users at a time on one post!
Started a TikTok channel and gained 450 followers and over 7,000 likes
@zoestable on IG and TikTok at a glance!
