After providing a successful and thorough social media strategy plan for Dusseau and Company, a mission-driven product and software development company, I joined the team as Social Media Manager and Content Creator.
Dusseau and Company lacked a social media presence on LinkedIn and X and needed a full-stacked social media manager who could nurture their growth with intention and dignity.
Deliverables
Provided over 50 engaging posts composed of content and copy about Dusseau and Company's mission, collaborations, vision, projects, founders, social impact, and more.
Collaborated with the marketing team and applied feedback to the digital strategy plan.
Actively engaged with community members on X and LinkedIn.
Planned content topics surrounding hot topics, special days, and digital trends.
Created, maintained, and edited Dusseau and Co.'s social media calendar.
Managed and scheduled social content and copy through Hootsuite and Notion.
Analyzed, interpreted, and applied social media analytics to improve growth while providing a monthly social media report.
Results
Dusseau and Company's LinkedIn following grew by 1850%.
Dusseau and Company's Twitter/X following grew by 266%.
Received customer leads from postings created and scheduled by me.
LinkedIn to website conversion rates increased by 1080%
Twitter/X to website conversion rates increased by 111%
Brought a forward-thinking, positive outlook to the team regarding the importance of a consistent digital presence.