Instruqt is a leading hands-on virtual IT lab platform that helps companies deliver immersive product demos, training, and enablement experiences. When I began working with them in 2023, they already had an established design system, but needed ongoing support to expand their site and refine its usability.

Collaborated with the Instruqt team to add new high-value pages, including Pricing, Demo, Resources, Blog, Case Studies, and Comparison pages.

Redesigned existing pages across the site to improve clarity, consistency, and visual appeal.

Provided ongoing Webflow development support, continuously iterating and refining page layouts as the company scaled.

Needed to grow beyond the original site design to support evolving marketing and sales goals.

Required consistent brand alignment while building new pages and sections.

Balancing speed of implementation with maintaining high design and technical standards.

Page-by-page redesign: Refreshed layouts and content structures to better showcase Instruqt’s value proposition and customer success stories.

Expanded site architecture: Built out key conversion pages (Pricing, Demo, Comparison) and deep content areas (Case Studies, Blog, Resources).

Ongoing optimization: Provided continuous design and development support, ensuring the site stays modern, scalable, and easy to update.

A more comprehensive website that supports the full customer journey, from awareness to conversion.

Improved storytelling and credibility through case studies, comparison pages, and resource hubs.

A long-term partnership, with ongoing Webflow support to keep Instruqt’s digital presence evolving alongside their growth.

https://instruqt.com/