Competitive Analysis of 3 Leading E-commerce Retailers
Uduak Ekang
During my Google Certificate Course Program, I conducted a competitive analysis of e-commerce businesses focusing on eco-friendly bath products, particularly bath towels, through secondary research. This involved examining competitors' backgrounds, customer service, content and marketing strategies, shipping and return policies, and product details to inform the launch of a new e-commerce store, Bath EcoShop, specializing in sustainable bath products.
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Posted Mar 27, 2024
I analyzed three leading e-commerce businesses in the eco-friendly bath product market, focusing on bath towels, to inform the launch of Bath EcoShop.
