Shephered Business
Tariqul Islam Prottoy
Shepherdess Business Services is a boutique bookkeeping and payroll service based in the Netherlands and UK. Their website aims to attract new clients and provide information about their services.
Objectives:
Showcase their experience and qualifications
Clearly explain the services offered and benefits
Provide ways for prospects to easily contact them
Optimize the site for lead generation
Improve SEO for discoverability
Solution:
To achieve the objectives, I redesigned the website using the Webflow.
Key solutions included:
Developed dedicated service pages with clear descriptions and CTA buttons
Added an 'About Us' section featuring the founder's profile and credentials
Integrated simple booking/contact forms connected to their CRM
Implemented Google Analytics and Tag Manager for tracking conversions
Performed on-page SEO best practices like keyword optimized headings
Used responsive design for optimal viewing on mobile and desktop
Included social media links to engage visitors across platforms
Added an FAQ section to help visitors and boost time on site
The redesign better informed users about the offerings and streamlined contact processes. This helped attract more leads and drive the client's business growth goals.
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Posted Sep 2, 2023
The Shepherdess Business Services website was redesigned with optimized pages featuring their credentials, clear descriptions of services
