Shephered Business

Shepherdess Business Services is a boutique bookkeeping and payroll service based in the Netherlands and UK. Their website aims to attract new clients and provide information about their services.

Objectives:

Showcase their experience and qualifications

Clearly explain the services offered and benefits

Provide ways for prospects to easily contact them

Optimize the site for lead generation

Improve SEO for discoverability

Solution:

To achieve the objectives, I redesigned the website using the Webflow.

Key solutions included:

Developed dedicated service pages with clear descriptions and CTA buttons

Added an 'About Us' section featuring the founder's profile and credentials

Integrated simple booking/contact forms connected to their CRM

Implemented Google Analytics and Tag Manager for tracking conversions

Performed on-page SEO best practices like keyword optimized headings

Used responsive design for optimal viewing on mobile and desktop

Included social media links to engage visitors across platforms

Added an FAQ section to help visitors and boost time on site

The redesign better informed users about the offerings and streamlined contact processes. This helped attract more leads and drive the client's business growth goals.

Live link: https://shepherdess-business-services.webflow.io/