Vermillion: Website for a Launch Film Studio
Avikshith Rao
Overview
Vermillion makes launch films for AI startups and handles the distribution once they are out. Most of its clients build physical products like robots, wearables and AI devices, and they get one launch day to be noticed.
They asked us for a website that felt like a film studio. We designed and built vermillion.global, including the home page, a launch strategy page, case studies and a booking flow.
Challenge: selling films and views in a crowded space
Studios that pitch AI founders tend to have websites that look like the software their clients sell, with feature grids, gradients and a pricing table.
Vermillion's best material is its footage, and what it promises is views. The site had to lead with both and still load fast on a phone, since the brief asked for a Lighthouse score of 90 or more on mobile.
Home page: the films come first
The home page opens on the showreel, with client results running along the bottom of the hero. Every film in the work grid leads with its view count. Further down, four numbers cover reach, revenue, pipeline and conversion, each credited to the client behind it.
The showreel plays behind the headline.
The studio's pitch in one line.
Each film leads with the views it got.
Results, credited to the client behind each one.
Launch strategy: showing how a launch runs
Vermillion also runs the launch, and founders want to know how that works before they book. We turned the playbook into its own page. It opens on a wall of client frames, then draws the process as a set of isometric scenes, from intake, shoot and edit through to launch hour.
A timeline then lays out the whole launch, from the final cut and strategy call through launch day and the amplification window to the results at day 30.
Production on top, distribution below.
The launch strategy as a timeline.
Pricing: plans named by reach
Each plan is named by the views it guarantees. The flagship sits raised in the middle, and every plan shows how many slots are left this month.
Three plans, from a founder video to a full launch campaign.
Outcome: a studio site that plays like a reel
We built the site in Next.js and Tailwind. Film previews load only when they scroll into view, and every animated section has a still version for visitors who turn motion off.
Vermillion now has one place to send founders before a call, with the films, the numbers and the process in that order.
"Working with Spacered was super easy. They're a high-agency team: they took my project from A to Z and asked the right questions, so I could focus on other parts of the business without it taking up much of my bandwidth. Their work is high-quality and premium, and they delivered a polished website on a really short turnaround. I'd highly recommend Spacered, especially for fast-paced startups and teams who ship quickly."
- Ethan Choi, Founder & Director, Vermillion
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Posted Oct 18, 2026
Vermillion makes launch films for AI startups and runs the distribution after release. We designed and built its website, putting the films and the view counts first.
