They offer a unique and impactful fashion experience for customers who are passionate about fashion and want to express their individuality and creativity. Their products are made with premium materials and are designed to be both functional and fashionable. Our goal is to help you unleash your style and become a living style. Join the Reign community and unleash your inner fashionista.

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Project - Brand Identity Scope - Logo, Naming, Visual Identity Industry - Fashion

Author Miqdam Sajid

To provide premium streetwear that empowers customers to express their individuality and creativity.

To be the leading streetwear brand, known for innovative, stylish, and high-quality fashion solutions.

To deliver modern and premium streetwear products that reflect our customers' individuality and creativity.

I started by developing a strong brand strategy for Reign. This included working with the brand to define its values, vision, mission, and target audience. Next, I focused on building Reign's brand identity. This included a distinctive brand identity that sets the brand apart from its competitors and resonates with its target audience.

The brand believes in transparency and sustainability and I decided to go with a neutral yet fitting typeface Helvetica Now, and the colors are monochromatic as well to keep everything coherent with the brand core.

I designed the labels, stationery, invoice, business card, and bag. Apart from that I also designed a billboard and a couple of posters just to experiment with which they ended up acquiring to build brand awareness.

Are you struggling to stand out in the marketplace and tired of DIYing? Reach me and we'll build a distinct identity that is not just beautiful but also functional.