Peshtani Extreme Vertical: Conquer the Heights

The objective of this project was to create a strong and memorable logo and brand identity for the Peshtani Extreme Vertical Race. The design needed to capture the intensity of the race while reflecting its unique location, connecting the lake, the traditional boat culture, and the mountainous terrain.

Peshtani Extreme is a 3.5 km vertical race starting from the lakeside village of Peshtani and finishing at the summit of Bugartska Chuka. The event combines natural beauty with physical endurance, requiring a visual identity that communicates both the cultural context of Ohrid Lake and the extreme nature of the challenge.

The main challenge was to combine multiple symbolic elements—lake, boat, and mountain—into a single cohesive logo without overcomplicating the design. It was essential to maintain clarity, scalability, and a strong visual impact across different applications.

The solution was developed through a simplified, symbolic approach, merging key elements into a unified mark. Clean shapes and balanced composition were used to represent the journey from lake to summit. The final identity is bold, dynamic, and versatile, effectively communicating both the spirit of the race and its unique environment.