Project overview
A broadcast identity that makes a cross-region Teamfight Tactics rivalry legible to audiences on separate servers.
Project overview
The challenge
The event brought together communities from separate servers, but the broadcast needed to make the regional rivalry instantly legible.
Approach
The approach
I created the tournament identity, stream overlays and social assets, using consistent visual cues for both sides.
Outcome
The result
Key documented outcomes:
• Shared rivalry — The broadcast gives separate server communities a recognizable place in the same competition.
• Live legibility — Identity, overlay and social cues make regional competition easy to recognize in real time.