Moduleo - Google Ads Management
Sam Oldfield
Full Google Ads account rebuild. Building a best-in-class eCommerce account that reflects the website structure and priorities of the eCommerce team.
Increase Moduleo's brand presence. Introducing new strategies across Search, Display, and YouTube.
+690% YoY conversion increase.
Focused digital optimization strategy resulting in £1.91 conversion acquisition cost. -43% year on year.
Increased conversion rate by +42% to 25%. 1 in 4 of all PPC visitors converted.
Increased top impression share in Google SERPs by +110% YoY.
Generated over 18,000+ marketing leads (+690%) during the first 12 months of the program.
Predictable monthly lead flow based on careful targeting and optimization.
Unlocked further investment to expand the strategy to wider Moduleo product ranges.
Like this project
Posted Mar 28, 2022
Year on year, conversions were increased by 690% to over 18,000+. Predictable monthly lead flow based on careful targeting and optimization.
