FIJI Water created a wellness experience to promote the brand through an in-person activation centered around health, movement, and lifestyle. The objective was to create a visually cohesive event environment that elevated the brand while encouraging organic social media sharing.
I led the design and creation of all display assets and event media, ensuring brand consistency across physical installations, signage, product presentation, and content moments. The experience featured refreshments, a guided Pilates class, and curated brand touchpoints designed specifically for influencer engagement and social distribution.
The event was structured to feel natural, elevated, and camera-ready—supporting both in-person experience and digital amplification.
Greeters
Welcome FIJI Water bottle
Influencer activation moment
Primary brand cart installation
Lifestyle engagement moment
Social content capture
Branded DJ booth
Experiential branding through custom refreshment design
Custom refreshment design and branded touchpoints—including piragua cart branding, cones, hand fans, and glassware—created to seamlessly integrate FIJI Water into a wellness experience while encouraging organic social sharing.
Hero branded display wall
Main event display
Product-forward moment encouraging interaction and content capture
Community-focused group experience closing the brand activation
Branded environment designed to anchor the wellness activation.
FIJI Water Origins Video
Event recap video
Outcome
Cohesive FIJI Water brand presence across all event touchpoints
Strong influencer-driven content generation for social media
Elevated wellness experience aligned with brand values and lifestyle positioning
Role:
Lead design and creation of all display assets and event media
Usage:
In-person brand activation, influencer content, social media marketing
0 likes · 11 views · Dec 28, 2025
Designed a wellness event for FIJI Water focused on brand elevation and social media sharing.
