Built with Framer

A brand built to win shelf for D2C teams selling on Blinkit, Zepto, and Instamart.
DCluttr is an AI copilot for growth marketing in quick-commerce D2C, built for brands fighting for ranking and visibility on Blinkit, Zepto, and Instamart. Backed by Campus Fund and part of the Supercrew ecosystem, DCluttr partnered with us on brand, website, product, and marketing.


Challenges
Quick-commerce D2C is barely mapped, and DCluttr is one of the first AI-native tools built for it. Two problems at once: make the copilot legible to growth leads who tune most “AI” out, and build credibility for a young brand in an unproven category.








Strategy
We built brand and site around the exact intersection of AI, quick-commerce, and D2C growth, not generic AI-marketing language. A Framer build for fast iteration, with product design shipped alongside the website so the demo feels as considered as the pitch.








Impact
A coherent brand and product surface for a category-defining young company, giving DCluttr a unified launch posture against more generic AI-marketing tools.




Highlights
Campus Fund - Lead backer
Quick-commerce native - Blinkit / Zepto / Instamart era
End to end - Brand, site, product, marketing




Our Role
Custom website positioning DCluttr inside quick-commerce D2C
Framer development for team velocity
Product UI design shipped alongside the site
Marketing design system for ongoing communication
1 like · 19 views · Jun 8, 2026
Designed and developed brand, website and product for DCluttr, enhancing AI marketing in quick-commerce D2C.