Breakout is the inbound AI SDR for revenue marketing teams. Its AI agents identify buyers, convert handraisers, and run the full demand gen motion from first signal to closed pipeline, across a connected multi-agent system (Signals, Inbound SDR, MarkOps, Campaigns) plus drop-in Breakout Blocks. Founded by Sachin Gupta and Hitesh Aggarwal and backed by Village Global, with customers like Barti and HackerEarth, Breakout partnered with us across website, product, and motion.

Breakout is building in one of the most crowded corners of software: AI for sales and GTM, where every tool sounds the same and “AI SDR” is fast becoming a category of look-alikes. The product is genuinely different, a connected multi-agent system rather than a single bot, but that depth is hard to convey on a first visit. The work had to make a sophisticated, multi-part product feel simple and obviously different, across both the marketing site and the product itself.

We worked as a design partner across surfaces. On product, we designed the centre command bar, a single “Ask AI” input that opens into an entire system of states: resting, hover, expand on scroll, auto-suggestions, docked, chat-open, the nudge, even an enterprise-security context, along with the surrounding product UI. On the website, we built a site that frames Breakout as one connected demand-gen engine rather than a pile of features. And we produced motion that brings the multi-agent story to life, the kind of thing a screenshot cannot carry. One visual logic across all three.

Breakout went to market with a site, a product surface, and a launch story that match the ambition of the product, a connected system that reads as a category leader in a field of single-bot AI SDR tools. The partnership has continued into ongoing work.

Inbound AI SDR  -  Connected multi-agent system

Command bar  -  One input, an entire system of states

$3.25M  -  Raised, backed by Village Global

End to end  -  Website, product, motion

Website design that frames Breakout as one connected engine

Product design including the centre command bar and its full set of states

Motion bringing the multi-agent product story to life