Hello Kitty & Friends World

Join Hello Kitty and Friends on this NFT adventure around the globe. An NFT collection featuring Hello Kitty, the Hello Kitty and Friends experience let users buy, sell, and complete challenges that rewarded them with rare NFTs. Featuring branding design, product strategy, nd system design, this product was a great way to introduce the brand to web3 and was massively successful, achieving a total volume of $1.7MM and creating over 4,900 unique NFTs through the challenges experience.