My main goal was to build a unified vision of the brand for the team. Also our team needed to inline marketing communications across all channels.
Being a Brand Comms Manager, I developed a comprehensive guideline with everything-you-have-to-know and key recommendations for each departments.
Below you may see a few screenshots (translated in English) from this guideline.

Starting page ✌️

What's inside 👀

One of the sections
0 likes · 12 views · Jan 15, 2025
A comprehensive guideline with everything-you-have-to-know and key recommendations for marketing team and other departments.