This is my own 'marketing invention', a PR Personas Board.
Our team's main goals were to:
to differentiate ourselves from competing products
to make current integrations fresher, more targeted, and resonant with the target audience
So this board was born, where all the key information necessary for our Influence Marketer during the cooperation with bloggers is prescribed:
a portrait of the blogger himself with a significant vibe
portraits of his target audience and why do they need our product
recommended messages for this group of influencers
Below you may see some parts from this board:



0 likes · 7 views · Jan 15, 2025
A Miro Board with key info to improve your Influence Marketing workflow