Protein Snack Concept & Branding

Developed a creative campaign, blending product innovation, branding, and marketing strategy. The work focused on expanding the brand’s reach to a younger, trend-driven audience by introducing a high-protein snack concept. Designed modern, clean packaging, proposed digital-first marketing strategies, and crafted a vision that bridges indulgence with health-conscious snacking. The project highlighted my ability to merge creative design with strategic thinking for product development and brand growth.