Social Media Strategy & Content Creation: Bardel
Tasnim S
Communications Specialist
Social Media Manager
Community Manager
Adobe Illustrator
Adobe Photoshop
Canva
Bardel Entertainment
Social Media Strategy & Content Creation
Bardel is a leading 2D, 3D, and hybrid animation studio based in North America and made up of world-class creators and storytellers.
Scope of Work:
Managed the digital content lifecycle, collaborating with cross-functional teams to align with corporate communications objectives and enhance operational efficiency
Partnered with HR to craft targeted content, boosting recruitment efforts and supporting employee retention
Crafted engaging copy, designed compelling graphics, and executed social media campaigns that reflected Bardel’s vibrant culture
Coined the #BardelVibes hashtag, creating a rallying point for fans and fostering brand identity
Results:
Defined and refined Bardel’s brand tone and voice, ensuring consistency across all digital platforms
Elevated brand presence with #BardelVibes, driving engagement and building community pride
Achieved notable growth in followers and interaction rates by delivering consistent, high-quality content
Developed community engagement strategies, leading to a 30% increase in engagement and better alignment with corporate objectives
Strengthened Bardel’s employer brand, attracting top talent and showcasing the company’s dynamic workplace culture
