Media Monkey Studios

• Increased user engagement with continual community management by hosting online events and contests with valuable prizes

• Improved blog traffic by 50% through optimized social media outreach

• Developed and managed a separate communication strategy for each of the company's separate social media accounts which helped the company to focus on its target markets and 100% increase in client retention rate.

• Wrote, edited and published blog posts which increased user engagement by 35%

• Worked with regional and national teams to identify content needs and organize content creation.

• Generated ideas for video content and oversaw the video creation process from start to finish.

• Assisted in the development of an effective social media strategy that increased web traffic by 70%.

• Successfully increased user engagement on all social media platforms by regularly posting engaging and original content.

• Scheduled content in advance using a content calendar and platforms like Hootsuite, Later, Publer, etc

• Tracked, analyzed and reported on social media metrics using Google Analytics, Sprout Social and Hootsuite Insights.

• Monitored social media trends and made recommendations to the team on how to adjust content strategy accordingly which helped in reducing the overall cost by 20%.

• Led social media campaigns from start to finish that increased brand awareness by 50%.

• Researched and wrote compelling copy for social media posts, email campaigns, and blog articles

• Designer graphics for social media posts using Canva, and other design tools.

• Implemented a content editorial calendar to manage content and plan specific, timely marketing campaigns (utilizing required tools and software).

• Developed TikTok and Instagram strategies and content that will increase brand awareness, followers and downloads.

• Analyzed content and campaign performance including testing and optimization.

• Submitted weekly and monthly analysis report. KPI’s: reach, traffic, conversion rate, CPA. The clients saw a 100% increase in sales

• Developed and maintained marketing planning documents, communications, and tools to support marketing plans and campaign execution.

• Curated content as per the trends and understanding of social media and influencer marketing metrics.

• Managed social media and influencer marketing reporting and analytics to understand the effectiveness of content and campaigns and implement actionable insights.