Fitness App UI/UX Case Study: Fitmate Australia
Atiqur Rahaman
UX Designer
Product Designer
UI Designer
Adobe XD
Figma
Sketch
Project Overview
Fitmate redefines fitness, offering flexible, AI-driven workouts tailored to each user. Break free from restrictive gym contracts and embrace a personalized fitness journey that fits your lifestyle, enhanced by smart tracking and recommendations for a healthier you
Project Goal
Fitmate transforms fitness with flexible gym access and AI-customized health guidance, addressing the rigidness and one-size-fits-all approach of traditional fitness.
User Painpoints
Gym class clashes almost drove me to quit - Jake Thompson, Business Consultant
Working night shifts as a nurse meant traditional gym class times were always out of reach for me - Mia Rodriguez, Nurse
Traveling frequently for work, I could never maintain a consistent gym routine. It was incredibly frustrating. - Sarah Chen, Event Planner
My rigid gym membership frustrated my hectic schedule - Olivia Smith, Software Developer
One gym's monotony nearly killed my fitness motivation - Carlos Alvarez, Designer
Fitness Market & Finance
Crafting Fitmate's Persona
User Flow
Wireframes
Style Guidelines & Components
Final Output
