Brand Identity / Sanitary Ware

Brand Identity Design Luxury Sanitaryware & Tile Dealer — Palakkad, India

ESS ARR Enterprises is a premium dealer of luxury sanitaryware and designer tiles in Palakkad, Kerala. Their team approached us with a goal:

“We don’t want to look like a regular tile store. We want a brand that feels bold, elevated, and timeless.”

They didn’t just want a logo. They wanted a symbol — one that represented strength, reliability, and sophistication.

The Challenge

Create a visual identity that resonates with premium architects, interior designers, and homeowners.

Integrate the initials S & R in a way that feels abstract but meaningful.

Reflect both durability (tiles, fittings) and luxury (premium global brands).

Make the brand memorable and bold, like the company’s long-standing reputation in the region.

ESS ARR Enterprises now carries a brand identity as bold and refined as the spaces they help build. This transformation wasn’t just visual it was strategic.

Because strong foundations deserve strong design.