Geisto Branding and Visual Identity Project

GAUTHAM

GAUTHAM RAMESH

GEISTO – Clothing with a Soul

Branding | Visual Identity By GRID, Make Art Collective

The Brand

Geisto is more than fashion. It’s presence. A brand built on spirit, designed to channel confidence with a god-mode attitude.

The Name

Geisto — derived from geist, meaning soul or spirit. Short, bold, and unforgettable.

The Vibe

God-mode energy
Minimal with myth
Inspired by Renaissance art
Designed to feel timeless and powerful

The Logo

A split circle with a glowing center — symbolizing divinity and balance. Strong, simple, and iconic.

The Identity

Monochrome tones. Clean type. Subtle gold. Every piece from tags to signage speaks the same language: bold yet refined.

The Experience

From the logo door handle to the David statue inside the store — Geisto isn’t just branded. It’s built to be felt.
Like this project

Posted Jul 26, 2025

Developed branding and visual identity for Geisto, a fashion brand with a soul.