Being ghosted is the worst!

Working with a hot sauce company has been on my bucket list for years. When a potential client who was starting up a hot sauce company reached out, I was thrilled. I’ve been watching Hot Ones for years, and have dedicated a portion of my fridge exclusively for hot sauce. I clicked my pen, about to check it off my bucket list when poof … they ghosted me. That burned!

I’m a believer in designing for the type of clients you want to work with, so I figured I’d spin this missed opportunity into a new opportunity to show what I can do, and who knows, maybe attract someone building or rebranding a hot sauce company, or another consumer packaged goods company.

Additionally, I’ve designed the packaging for this company to be fully compliant with the federal Consumer Packaging and Labelling Act and the Consumer Packaging and Labelling Regulations in Canada.

www.brettlair.ca | hello@brettlair.ca