Yelp Leads API Integration with HubSpot

Designed and implemented a robust integration between Yelp Leads API and HubSpot to automate lead intake and streamline engagement management. Additionally, incorporated a GPT-powered automated response system to enhance initial lead interactions, improving response times and engagement efficiency.

Client Discovery & Planning: Conducted initial consultations to define project scope and business requirements.

API Access & Validation: Researched Yelp Leads API access, secured permissions, and tested data pulls for accuracy.

Project Roadmap: Created a structured plan to integrate lead intake and messaging automation within HubSpot.

Lead Intake Automation: Developed an integration to ingest new leads and update contact details in HubSpot dynamically.

AI-Powered Automated Responses: Implemented a GPT agent to handle and personalize initial lead responses based on inquiry details.

Messaging Management: Enabled two-way communication with Yelp leads directly from HubSpot, improving tracking and engagement efficiency.

This project highlights my expertise in API integrations, AI-powered automation, and HubSpot workflow optimization, delivering a scalable solution for lead management and engagement.