Spice Company Website Redesign & Development (UNDER CONSTRUCTION)
Project Overview
I completely transformed a specialty spice company's online presence by redesigning and developing their Shopify store using the Instant page builder. Starting with comprehensive Figma mockups that emphasized product photography and streamlined navigation, I then implemented the design with pixel-perfect precision in Instant.
Key Achievements
Reimagined the brand's visual identity with a modern, food-centric design that showcased product quality and origin stories
Created an intuitive category structure and product filtering system to help customers discover new spices
Implemented mobile-optimized layouts that maintained the rich visual experience across all devices
Integrated product reviews, ingredient information, and recipe suggestions to increase average order value
Connected their inventory management system with Shopify for real-time stock updates
Established analytics tracking to measure conversion improvements
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Posted Feb 24, 2025
Applied conversion-focused design principles to the company's homepage, then implemented the optimized layout in Instant to transform browsers into buyers.