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Bose | Hero
Design Innovation:
Replaced traditional product photography with interactive isometric 3D environment
Integrated multiple Bose products within a holiday-themed living room scene
Added hover states and clickable products for direct shopping access
Streamlined navigation and header for premium feel
Created opportunities for inclusive holiday representations
Technical Details:
Utilized existing 3D rendered scene by external artist
Incorporated Bose product PNGs strategically within the environment
Enabled product discovery through interactive elements
Designed for seamless product page transitions
Key Benefits:
Enhanced product discovery through gamified exploration
Improved visualization of product scale and context
Created memorable, engaging shopping experience
Maintained premium brand aesthetics while adding interactivity
Potential for expanding to other holiday themes
This concept demonstrates transforming a standard e-commerce homepage into an interactive landing page that encourages product discovery while maintaining brand sophistication.
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Posted Dec 17, 2024
A UX case study showcasing how reimagining Bose's holiday homepage with an interactive, isometric 3D environment creates a more engaging and discoverable ...
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