In the technology era, we decide to purchase and subscribe to different services that make our lives more complete and take advantage of all the things that technology provides to us. Estalvis is a company that provides services to manage your subscriptions. It is designed to help you keep track of all the products and services you subscribe to each month to help you save money.

As a Product Designer, I was requested to create a mobile (iOS and Android) version of its product. Currently, the company has a desktop-only website. I led the entire project on all aspects including Estalvis's visual design and investigating the customers’ needs using tools such as Figma and Miro.

There are already several apps that manage subscriptions that are different from the current ones that exist in the market and screens that are simple and easy to use.

To tackle these challenges, I:

Research the market and investigate the main competitors.

Interview people over 30 years old.

Ideate the MVP and the User Flows.

Build a Prototype, design a detailed prototype that later will be used to validate and tested with real users to ensure the functionality and ensure it met their needs.

Create an iOS and Android mobile app to support the existing website in which the users can see all their subscriptions, have the opportunity to unsubscribe, and be notified of those that are about to renew.

The design is an easy minimalist and intuitive app designed for the restaurant reservation system. The main key features included:

User-Friendly Interface

Prototype Validation

Estalvis is created with the idea of providing services to manage your subscriptions. It is designed to track all the monthly products and services to help you save money. The competitor research found some key advantages that can be used in order to help the users achieve their goal of keeping track of subscriptions. 

The user testing did help to improve the Estalvis app experience. Overall the user’s reaction to the app was positive, with many noticing how easy it was to use the app and its plain colors.