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UpRoas Homepage Redesign
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UpRoas: landing page redesign for an agency ad account provider
UpRoas rents whitelisted agency ad accounts for Meta, Google, TikTok, Bing, Taboola and Outbrain to media buyers and e-commerce brands. Their homepage explained the offer but never asked for the call. We redesigned it in five rounds between April 20 and May 4, desktop and mobile.
What changed
Hero: a centered promise under an arc of platform icons became the two founders on camera next to the headline, with review badges and two clear ways to start.
Booking: an iClosed booking form moved right under the hero, then got restyled to sit inside the dark page and name the sales rep you will talk to.
Proof: one row of logos became two moving rows of client brands.
Services: a three card carousel became a grid of all six platforms.
Benefits: line icons became a set of 3D illustrations, one per benefit.
Reviews: photo quote cards became video testimonials from founders.
Steps: the process went from a tall explainer to three cards, about half the height.
Pricing: four tiers with their own metal finish, a limited spots counter and a platform switcher.
Guarantee: a certificate with a gold seal, four guarantees, a 60 day money back promise and a signature.
New sections: the team, a YouTube row and a full footer.
What we did
Landing page design, conversion design, UX, UI, responsive design, design iterations.
0 likes · 2 views · Nov 9, 2026
Redesigned UpRoas' homepage for improved engagement and conversion.
Timeline
Apr 20, 2023 - May 4, 2023
