Social Media Marketing I Wellness Center

In my capacity as Social Media Marketing Director for Abria Smith's esteemed wellness center, "Writhm," I was entrusted with the critical task of developing and executing a comprehensive social media strategy to bolster brand awareness,foster meaningful audience engagement, and ultimately drive new memberships.

I strategically leveraged a diverse array of social media platforms, including but not limited to Instagram, Facebook, and TikTok, to effectively showcase Writhe's distinctive offerings, such as yoga, pilates, and meditation classes. Through meticulous content curation, including visually compelling imagery, inspiring success stories, and targeted advertising campaigns, I successfully positioned Writhe as a premier wellness destination within the local community.

My efforts yielded tangible results, including:

A substantial increase in online engagement across all platforms

Significant growth in website traffic and lead generation

Measurable increase in new memberships and client retention

These achievements underscore the efficacy of my social media strategy in establishing Writhe as a thriving hub for health and wellness, resonating with the target audience and fostering a sense of community around the brand.

Strategic planning and execution of social media campaigns

Expertise in content creation and curation across various platforms

Proficiency in targeted advertising and audience segmentation

Data-driven analysis and performance tracking

Ability to cultivate brand awareness and foster online community engagement

This project stands as a testament to my ability to leverage the power of social media to achieve tangible business objectives, contributing to the growth and success of Writhe Wellness Center.