Channel Marketing at Laura Mercier by Anifa MusengimanaChannel Marketing at Laura Mercier by Anifa Musengimana

Channel Marketing at Laura Mercier

Anifa Musengimana

Anifa Musengimana

I worked in a temp position managing Laura Mercier product pages on all of their retailers, such as Sephora, Macy's, Nordstrom, Ulta etc. I helped with formatting assets, and adding copy to the product page. I also did retailer website audits, to ensure SEO optimization, as well as finding new ways to promote products.
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Posted May 26, 2024

Managed product comps, organized assets, created retailer forms, developed seasonal strategies, collaborated with major retailers, and maintained sampling.