Culture in Motion
Nychta Studio
Project overview
Culture in Motion
Approach
Project overview
A cultural-event landing page that turns campaign energy into clear participation paths.
Outcome
The challenge
The landing page had to introduce a cultural initiative, carry its energy and guide distinct visitors toward participation.
Role & tools
The approach
I translated the client brief into a desktop-first visual system, page structure and animation direction in Figma.
Visual system and landing-page direction for The Apollo × Kwanza Jones initiative.
Culture in Motion landing-page visual system and participation pathways.
The result
Key documented outcomes:
• Participation-ready — Visitors move from the initiative story to a relevant way to take part.
• Campaign continuity — Event content and action paths live in one experience instead of disconnected pages.
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Posted Aug 19, 2026
Designed a desktop-first landing page for The Apollo × Kwanza Jones, guiding four participation paths through one animated cultural campaign experience.
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