Makers of Barcelona 360º Brand refresh

Makers of Barcelona is a chameleon-like coworking family and place to call home that is constantly evolving, transforming and adapting in order to be relevant to its context since it was founded in 2011. With a new CEO & structural changes, MOB needed to revamp, recreate & to realign itself with its community more than ever. Collaborating with an expert in communications, we re-established the communication strategy. Then, taking the existing logo & colours as a base, I developed a new visual language that would speak to the vibrant, creative minds of the makers that love it. The identity consists of a redesigned website, social media strategy & accompanying templates, photoshooting as well as promotional materials to use both online & offline.