NATURE 21 – Brand, Packaging & Catalogue Design

Costanza Fava

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Brand Designer

Creative Director

Social Media Marketer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Dietary Supplements

Project Brief

Nature 21 entrusted us with designing a brand identity and packaging for their premium supplement line in Dubai. The brand needed a modern, fresh image aligned with its commitment to health and wellness, emphasizing its promise of sugar-free, vegan, and non-GMO products.

Approach

We focused on creating a visual system that reflects the purity and effectiveness of the supplements. Through a clean design, a vibrant color palette, and clear typography, we developed a versatile and easily recognizable identity in the competitive health and wellness market. Each color represents a specific product function, making it easier for consumers to identify and navigate the range.

Brand System

The visual structure balances modernity and accessibility. We incorporated modular elements and a dynamic layout to maintain consistency across all products. The bottles feature minimalist labels with a well-defined information hierarchy, conveying trust and clarity. With this design, Nature 21 establishes a strong presence in the premium supplement market in Dubai.

Catalogue

The catalogue presents the supplement line in a clear and sophisticated manner. With a minimalist and well-structured design, each product is showcased with high-quality images, detailed descriptions, and key benefits. The visual hierarchy ensures intuitive navigation, allowing customers to find the information they need effortlessly. This piece serves as an extension of the brand’s identity, conveying trust and credibility on every page.

Social Media Grid

Our social media design strategy ensures a cohesive visual identity for Nature 21, blending educational content, product benefits, and a healthy lifestyle. Each post is carefully designed to highlight the brand’s values, using vibrant colors and a clean layout to reinforce the supplement line’s identity. The combination of engaging visuals and clear messaging creates a harmonious, professional, and eye-catching feed.
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Posted Mar 6, 2025

Modern, vibrant identity for Nature 21, a premium supplement line in Dubai. Featuring sleek packaging, a cohesive design, and a strong health-focused brand.

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Brand Designer

Creative Director

Social Media Marketer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Dietary Supplements

Brand Design & Digital Presence | KeraHealth Beauty Supplements
Brand Design & Digital Presence | KeraHealth Beauty Supplements
Chew & Bloom – Chewable Vitamins for the Whole Family
Chew & Bloom – Chewable Vitamins for the Whole Family