Atom - Building the Brand Behind Modern Electronics

✅ Project Outcome

The Atom project established a strong and flexible brand system to support its growth as a multi-category marketplace, combining electric mobility, electronics, and lifestyle products.

Crafted a modern logo that reflects Atom’s essence: precision, movement, and simplicity.

Developed a complete brand identity that communicates purpose, innovation, and trust across all touchpoints.

Designed a clear and persuasive commercial deck to present Atom’s vision, product range, and strategic positioning to investors and partners.

Built a user-friendly website that highlights Atom’s diverse catalog connecting urban mobility with everyday home essentials.

This end-to-end work positioned Atom as a future-ready lifestyle brand with the tools to scale and connect deeply with its audience.

Development of a cohesive and memorable brand identity for Atom, including the creation of visual elements, color palettes, and overall style guidelines that reflect the company’s vision, values, and market positioning. This identity serves as the foundation for all communication and marketing materials.

Creation of a distinctive and versatile logo that embodies Atom’s brand essence. The logo will be designed for optimal usability across digital and print formats, ensuring strong brand recognition and consistency.

Selection and customization of typefaces that complement Atom’s visual identity, enhancing readability and brand personality. The typography guidelines will include font families, weights, sizes, and usage rules for various applications.

Design and content development of a strategic commercial presentation aimed at engaging investors and clients. The deck will clearly communicate Atom’s value proposition, product offerings, market opportunity, business model, and growth roadmap, with a strong visual impact aligned with the brand identity.

(Shopify Implementation)

Description: Design and setup of a simple, intuitive, and responsive institutional website on Shopify, customized with Atom’s branding. The site will effectively showcase the brand, products, and company information, optimized for user experience and ready to support upcoming sales and marketing activities.

Position: Lead Designer / Brand & Digital Designer Responsibilities:

Develop and implement a comprehensive brand identity system for Atom.

Design a versatile and memorable logo aligned with brand values.

Define and apply a consistent typography system supporting brand personality.

Create a strategic commercial deck to engage investors and clients, blending storytelling with strong visual design.

Design and configure a Shopify website ensuring usability, brand consistency, and responsiveness.

Collaborate closely with stakeholders to gather feedback and iterate on deliverables.

Ensure all assets are delivered in required formats.

At Push Studio, we transform ideas into unique digital experiences. Get in touch today and let’s start creating the future of your brand together.

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