Soloprenuer's Life by Michael Moyo

Soloprenuer's Life

Michael Moyo

Visual Designer

Web Designer

UI Designer

Adobe Illustrator

Adobe Photoshop

Figma

Intro:

Solopreneur's life is a business focused on offering training and mentoring for solopreneurs.

Brief:

The Brand/Web Designer will develop and enhance visually appealing images

and illustrations that complement and enhance the provided text. The Designer

will work with the us to create a cohesive look and feel that accurately

reflects their brand.

Challenge:

Soloprenuer's life had already created the basic definition for their brand,

including their logo, color palette, typography definition, and the Website's

content structure. However, the brand lacked visual language consistency.

The goal was to establish the visual language that evokes trust from website

visitors, prospects, and customers. To give the brand an opportunity to scale

and grow, we also needed to create a framework that showcases

the increasing range of data-oriented products and features.

Infinite Potential:

Circles have no endpoints or corners, suggesting infinite possibilities and

opportunities. Solo entrepreneurs often embrace creativity and adaptability

in their work, and a circle can reflect this open-minded approach.Community and Networking:A circle can signify a sense of community and collaboration. While solo

entrepreneurs work independently, they often rely on networks, partnerships,

and connections. The circle can represent the interconnectedness

of these relationships.

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Posted Oct 4, 2023

The task was to craft a visual language to impact the user interface, brand identity, communication, accessibility, and overall effectiveness of a website.

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