Zareena Zaidi
I have experience creating content on Instagram, LinkedIn, Twitter/X/Threads, Facebook and Pinterest! Below are some examples of Instagram content I've made for two different accounts.
the virgin & the bees podcast
The virgin & the bees is a podcast which aims to help people navigate sex, sexuality, dating and relationships while cultivating self-love. I created 72 posts for their Instagram account. (I also created posts for their Pinterest account!)
Goal: drive traffic to episodes, encourage audience engagement, increase social media presence and have a positive impact
Tools used: Canva (for creating carousel and text posts) & Pexels (for copyright-free photos)
ParentSquare
ParentSquare is an edtech company that helps to unify and improve communication between schools and parents. I created 76 posts for ParentSquare's Instagram account. (I also wrote posts for their LinkedIn, Twitter and Facebook accounts!)
Goal: drive traffic to the company's content marketing (mostly blog posts and webinars), increase awareness of the product, build social media presence and humanize the company by showcasing the faces behind the team